Pride 2021: Rose & Rosie x Fiverr

Overview

Not content with rainbow-washing our logo, for Pride 2021 I worked with UK YouTubers Rose & Rosie and a stellar team of Fiverr LGBTQ freelancers to co-produce a children’s book about acceptance of diverse family types and structures. The book was translated into 8 languages and given away for free as an e-book, garnering over 50k downloads, in large part thanks to a dedicated YouTube video detailing the development of the book on Fiverr. I was the Brand team lead and originator of this project, which was near and dear to my heart as a member of the LGBTQ+ community.

Role

Brand Lead

Budget

$75K

Agency

In-house at Fiverr