Haute Le Mode x Fiverr

Overview

In celebration of the 93rd annual Academy Awards in April 2021, we asked Fiverr freelance fashion designers from all over the world to reimagine some of the most iconic red carpet looks from years past, such as Bjorkʼs Swan Dress and Cherʼs Bob Mackey headdress. 10 designers from around the world participated in the project. Plus, we collaborated with noted YouTube / IG fashion critic Luke Meagher (Haute Le Mode) to review and commentate on the final looks, with a YouTube video that had over 135k views. I managed this activation from all aspects: concept ideation to influencer negotiations to social and PR launch.

Role

Brand Lead + Influencer Manager

Influencer Manager + Producer

Budget

$25k

Agency

In-house team